There are a number of interesting and new e-commerce software solutions that can help online retailers optimize and scale their business. Here are some innovative e-commerce tools and platforms that may be of interest to online retailers:

Shopify Plus: A very powerful ecommerce platform designed for larger businesses. It offers extensive customization options and also significantly better support.

BigCommerce: BigCommerce is an e-commerce platform for businesses that want to open an online store or that already have an online store but want to switch to a more powerful platform. BigCommerce allows you to sell both physical and digital products, as well as distribute services.

WooCommerce is a fully customizable e-commerce extension for WordPress that makes setting up an online store quick and easy. It’s an open-source solution that allows you to add an unlimited number of products. There are so many plugins that you can connect your store to all the relevant marketplaces.
There is also an interface to YousellweSend.

Magento: An e-commerce platform that is particularly suitable for large online retailers and offers a high level of scalability. Magento makes it possible to set up a shop on the internet and to offer and manage products there. Thanks to its architecture, it can be easily expanded to include the desired functionalities and is therefore already the basis for over 200,000 online shops worldwide.

PrestaShop: A free open-source platform that offers many e-commerce functions and is particularly suitable for small and medium-sized companies. It comes with a variety of tools that are necessary for setting up a successful online shop. To create an online shop with PrestaShop, you only need a web server

Wix eCommerce: Part of the Wix website creation platform that allows you to easily integrate e-commerce functionality into your website.

Squarespace Commerce: Provides an easy-to-use e-commerce integration for Squarespace websites, including professional design templates.

Ecwid: A cross-platform e-commerce solution that integrates seamlessly with websites, social media and marketplaces.

OpenCart: An open-source platform with an active developer community that offers a wide range of extension options.

Salesforce Commerce Cloud (formerly Demandware): A comprehensive ecommerce platform that is integrated with the Salesforce suite and offers advanced marketing and sales capabilities.

Shogun: A front-end optimization application that allows e-commerce companies to create and optimize their shop pages without any programming knowledge.

Gorgias: A customer support tool designed specifically for e-commerce that offers features for automating support requests and marketing tasks.

Yotpo: An e-commerce marketing platform that offers customer reviews, visual marketing tools and social selling features.

Algolia: A powerful search and discovery platform that improves search functionality on e-commerce websites.

**Revy: ** An AI-powered ecommerce platform that enables personalized recommendations and customer interactions.

Please note that the choice of the best e-commerce software depends on the individual requirements of your company. It is important to consider the specific needs of your online store before choosing a solution. Also, keep in mind that you may use several of these tools and platforms in combination to achieve your business goals.